Trade & wholesale enquiries

What you get

• A personalised trade‑account review with a procurement specialist who understands your market — whether you run a café, a tea‑room or a retail shop.

• A curated sample box of 5–8 teas matched to your concept, drawn from our seasonal catalogue of Shēng Pǔ’ěr, Shú Pǔ’ěr, oolongs, whites, greens and blacks.

• Transparent MOQ structures and tiered pricing for wholesale, white‑label and private‑label lines, with no hidden minimums after the first discussion.

• Origin‑verification documents and sourcing‑claim support, backed by our on‑ground team in Kunming and field visits to Yunnan and Fujian producers.

• Priority access to limited‑production lots — small‑batch Gǔshù Shēng Pǔ’ěr, single‑estate rock tea, early‑spring white buds — before they are listed publicly.

• Ongoing email consultation with an expedited‑reply lane for active trade partners, including vintage preselection, shipment planning and seasonal forecasting.

How a trade partnership begins

It starts with a form — a short message about your business, the kind of teas you imagine on your shelves, and the volume you have in mind. Within three business days, a response appears in your inbox. No automated reply, no chat‑bot. One of our procurement specialists writes to you directly, often from Kunming or from a farm road in Xishuangbanna.

The first exchange is deliberately slow and precise. We ask about your clientele, your price positioning, the packaging style that fits your brand. Do you need a clean, minimalist white‑label cake of Shēng Pǔ’ěr from the Bulang Mountains? A range of single‑origin oolongs for a monthly tea club? Perhaps a private‑label series of smoked Zhèng Shān Xiǎo Zhǒng from Tongmu village, sealed in kraft canisters with your own logo. The conversation shapes itself around your answers.

When the direction becomes clear, Michael Zhan curates a sample box. It leaves a shared office in Kunming wrapped in simple paper, inside a sturdy carton plastered with Chinese‑language postage marks. The box lands on your counter a week later. You open it in your own space — the quiet of your tea‑room when the morning crowd has gone — and inside, a hand‑written note, origin cards for each tea, and a set of vacuum‑sealed pouches.

That first brew at your own tasting table is the turning point. You steep a 2023 early‑spring Bái Háo Yín Zhēn from Fuding — the liquor pale as hay‑light, the mouthfeel soft and thick, a faint melon sweetness that lingers. A few days later, you try a honey‑aroma Tiě Guān Yīn from Gande, Anxi, its wet leaf releasing an orchid‑like headiness. You begin to build your list.

Once the samples are approved, Sandry Law steps in to align the commercial side. He sends you a clear, one‑page proposal: who the producer is, the volume available per quarter, the lead time for custom labelling, the Incoterms for the first shipment. There is no pressure. If you need a lower starting MOQ to trial the range with your customers, he’ll work that out with the source.

From that point, you become a partner. You receive early‑notice emails when a particularly good lot of old‑tree Máochá comes out of Yiwu, or when a new batch of kiln‑fired Wǔyí Yán Chá is ready for allocation. Re‑orders run through the same personal channel. You might, later, travel to the source on a trip arranged via tea.travel; trade buyers who also deepen their knowledge through courses on tea.school or who attend trade‑only tastings on tea.events often find that the nuance of flavour unlocks better buying decisions. But that is further down the road. The partnership starts right here — with a form, a patient conversation, and a box of carefully chosen leaves.

Your procurement team

• Sandry Law — Heads order operations, issues sourcing‑claim documents, and aligns wholesale agreements with your commercial needs.

• Michael Zhan — Procurement‑side verification — vets producer claims, selects samples, and answers trade‑buyer questions from the ground in Yunnan.

Practical information

• Where — Enquire via email to trade@tea.support or through the enquiry form on this page. All consultations are handled online.

• Response time — First reply within 3 business days. Urgent matters can be flagged in the subject line.

• Language — English and Mandarin. All correspondence is handled in the language you prefer.

• Documentation — A brief note about your business (type, location, approximate volumes) helps us prepare. Formal registration documents are only needed later, if a contract is signed.

• Sample dispatch — Curated sample boxes ship from our Kunming or Fujian hubs. Shipping costs are confirmed with you before dispatch.

• Follow‑up — If both sides feel there is a good fit, we schedule a 30‑minute video call to discuss the final proposal and next steps.

• Ongoing — Once your account is set up, you get priority reply lane and early‑notice updates on seasonal lots.